Mia Maples Net Worth 2025: How the Canadian YouTube Star Built Her $5 Million Fortune

Have you ever thought about [how much is Mia Maples worth] or how a Canadian girl transformed her passion for makeup and DIY projects into a multi-million-dollar venture? As of Mia Maples net worth 2025, this talented YouTube star has accumulated an impressive fortune estimated at $5 million, showing that creativity, consistency, and authenticity can really pay off online. 

Starting out as “Ivorygirl48,” Mia has become one of Canada’s most cherished digital creators. She has demonstrated what it means to pursue your passion and create a lasting brand. Let’s explore her inspiring journey, sources of income, lifestyle, and what makes her success so special.

Mia Maples Biography Overview

Early Life and Background

Mia Maples, born on March 18, 1999, in Canada, is a self-made YouTube star who embarked on her online journey when she was just 13 years old. Raised in a supportive family near Edmonton, Alberta, Mia always had a flair for creativity, expressing herself through art, fashion, and makeup.  

She kicked off her YouTube channel on February 14, 2013, using the name Ivorygirl48. Her first video, “Neutral Smokey Eye for Beginners,” marked the start of a transformative journey. With her charming personality and relatable beauty and DIY tutorials, Mia quickly won over millions of fans.  

Today, she’s well-known not just for her beauty tutorials but also for her lifestyle vlogs, product reviews, and shopping hauls that often go viral.  

Education

Mia completed her education in Canada and later began pursuing real estate courses to broaden her career options. Although she didn’t attend a conventional university, her real-life achievements as a digital entrepreneur provided her with invaluable experience. She’s also working towards her realtor license, underscoring her commitment to expanding her income beyond YouTube.  

Relationship and Personal Life

Mia is happily married to her longtime boyfriend, Stuart, after getting engaged in 2021 and tying the knot in September 2022. Stuart prefers to stay out of the limelight, but fans occasionally catch glimpses of him in Mia’s vlogs.  

Prior to Stuart, Mia dated her ex-boyfriend Luke, who appeared in her earlier videos from 2015 to 2019. She maintains a close relationship with her parents and her brother Alfonzo, who often features in her videos. Their sibling bond brings a delightful, family-friendly vibe to her channel.  

Mia Maples Net Worth 2025

As of Mia Maples net worth 2025, her estimated wealth is around $5 million, as reported by Forbes, Business Insider, and Wikipedia.  

Her income mainly comes from YouTube ad revenue, brand sponsorships, affiliate marketing, and merchandise sales. Mia also earns extra money through YouTube Shorts, Super Chats, and YouTube Premium revenue sharing.

Mia’s success reflects the power of consistent content creation. With her growing reach, experts predict that Mia Maples net worth 2024 of around $3.8 million has now increased by nearly 30% in just one year, proving her financial growth is on a steady rise.

Career Journey: From Hobby to Full-Time Empire

When Mia began sharing videos as a teenager, her primary aim was to express her passion for [makeup] and [DIY] projects. However, by 2017, her popularity soared due to her [Wish haul] videos, which attracted millions of viewers.

She teamed up with Style Haul, a leading influencer marketing firm, which boosted her visibility and opened doors to numerous brand collaborations. Today, she successfully operates her own flourishing business through her YouTube channel and her secondary channel, “The Boring Life of Memo.”

Key Career Highlights

• Over 4.5 million subscribers on YouTube
• More than 1 billion total views
• Average daily views: 300K+
• Daily earnings from ads: $1,200+
• Collaborated with prominent brands like [Champion] and [Skillshare]
• Launched her own [merchandise] and lifestyle products

Main Income Sources

These are following her source of income.

YouTube Ad Revenue

YouTube serves as Mia’s largest source of income. Her main channel garners hundreds of thousands of views each day, with monetized videos generating between $2–$12 for every 1,000 views, depending on engagement and audience location. This means her ad revenue might reach up to $20,000 monthly owing to her regular uploads and timeless content.

Brand Partnerships and Sponsorships

Mia has worked with big-name companies such as Jared Jewelry, Skillshare, and Champion. Each brand collaboration typically pays her between $5,000–$15,000 per campaign, contingent upon audience engagement and views.

Merchandise and Affiliate Income

She has launched exclusive merchandise and incorporates [affiliate marketing] links in her video descriptions, contributing to another source of passive income.

Real Estate and Other Ventures

Beyond YouTube, Mia is exploring a career in real estate and investing in properties. She is committed to using her earnings wisely to create long-lasting wealth beyond the digital space.

Comparing Mia Maples Net Worth to Other Professionals

As of 2025, Nia Peeples has a net worth of about $2 million, thanks to her diverse career in acting, music, writing, and TV hosting.

As of 2025, Eric Church is projected to have a net worth of $40 million, highlighting his prominence in the country music scene.

In comparison to Mia Maples Net Worth, Bill Gurley‘s net worth is estimated to be $8 billion as of 2025. Much of this wealth stems from his role at Benchmark, a prominent venture capital firm, and his successful investments in companies like Uber.

In comparison to Mia Maples Net Worth, Ari Fletcher’s net worth is estimated at around $10 million. This wealth comes from her successful career as a social media influencer and various entrepreneurial projects.

In comparison to Mia Maples Net Worth, Miranda Rae Mayo’s net worth is projected to be around $1 million by 2025, showcasing her rising star in the entertainment world. With her roles in popular TV series and a growing fan base, she’s steadily building her financial success.

As of 2025, Lil Man J’s net worth is estimated to be around $2 million. This impressive amount showcases not only his talent in music but also his smart choices in business that have contributed to his success.  

Social Media Presence and Influence

Her multi-platform influence helps her secure brand deals and grow her fanbase globally.

Notable Achievements

• Bruno Mars has been honored with YouTube Creator Awards for achieving 1 million and 4 million subscribers, highlighting his significant online appeal.
• He has formed a strong collaboration with Style Haul to showcase fashion and lifestyle content that resonates with millions of fans around the globe.
• Bruno has appeared in multiple “Top Canadian YouTubers to Watch” lists, reflecting his rising prominence in both the music and online entertainment sectors.
• Across various platforms, his videos have garnered over 950 million total views, showcasing his worldwide influence and loyal supporter base.
• Besides his music and digital success, he has ventured into real estate, training as a professional and building a varied portfolio for future endeavors.

Interesting Facts About Mia Maples

• Mia launched her YouTube channel on Valentine’s Day 2013.
• Her first major breakthrough came with a Wish haul video that attracted over 10 million views.
• She has a strong commitment to animal welfare and actively supports various pet charities.
• Mia enjoys creating DIY home décor projects and sniffing out budget fashion deals.
• She steers clear of drama and keeps her content family-friendly.
• Her brother, Alfonzo, frequently joins her in entertaining challenge videos.
• Despite her popularity, she still takes the time to edit most of her own videos!

Challenges and Lessons Learned

Mia has encountered criticism regarding her product reviews and personal views, yet she has responded to negativity with grace. The challenges of online fame have taught her the importance of setting boundaries, prioritizing mental health, and remaining authentic. Her experience demonstrates that achieving success in the digital world requires not only talent but also emotional resilience.

Future Plans

Looking toward the future, Mia plans to grow her real estate career, launch her own lifestyle brand, and keep producing honest and creative content for her audience. Experts anticipate that Mia Maples net worth could exceed $7 million by 2027, as she continues to expand her business and investments.

Conclusion

Mia Maples’ evolution from a small-town girl in Canada to a millionaire YouTuber is truly inspirational. Her journey highlights that passion, authenticity, and smart strategies can lead to immense success — without needing traditional fame or celebrity support. Whether you appreciate her creative videos or her savvy business acumen, it’s evident that Mia has perfected the art of transforming dreams into revenue. Her $5 million empire serves as a testament that with consistency and creativity, anyone can create their own success story online.

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